In this in-depth and thorough course, award winning designer, illustrator and art director, Chuck Groth, leads you through the many facets of Design Elements. Taken step-by-step through these Elements, you'll begin with layout and design, and how they can be found in their varied forms. Next, you'll be taken through typography and how to use it to your advantage. You'll learn the history of type, how to measure it, and be shown examples of outstanding typography in media. Study the importance of branding identity, logos and the role they play in the business atmosphere. Chuck guides you in the process of designing a logo and using it in various forms, such as brochures, business cards, and letterheads. This course will help you understand these Design Elements, so you can apply them to your Graphic Design venture!