The world of podcasting and video blogging has exploded as a means to communicate in the online world. xTrain faculty expert, Giovanni Gallucci, takes you through this fast-growing medium from it's inception through today's market. A chapter is devoted to guiding you through the various styles of podcasting, including audioblogs, interviews, "Godcasts" and music. Giovanni walks you through creating your own podcast, whether on a shoe string or million dollar budget. Learn techniques that will have your podcast off to a hot start. He shows you how you can make podcasting work for you. Learn tips and tricks to getting a great interview, what you can and cannot say, and how to develop your audience.
Giovanni is well-heralded as an industry marketing expert. He will share his secrets of social media marketing. From where to host your 'cast to how to promote your "brand." Learn how video casting and video blogging have changed the internet social media market. Giovanni leads you through the technical side of video blogging, what hardware and software work best, from what camera to use to the age old question: Mac or PC? This course runs the gamut for this internet money making boom!